At Super Bowl, halftime music is equally as essential as the game itself.

A gorgeous teaser was published last week by Eminem, Snoop Dogg, Mary J. Blige, Kendrick Lamar, Dr. Dre, and a luxury lowrider. Chris Mills of Stealth Motorworks, situated in Van Nuys, is the owner of the vehicle.

Mills, a manufacturer of custom vehicles, was contacted regarding a commercial. He learned the day before the filming that it was for a Super Bowl LVI advertisement in which his associate Snoop Dogg was driving.

In the glossy video, Snoop performs a U-turn in a black lowrider to summon the performers to SoFi Stadium. Gray F. Gary Gray served as the director. “The outcome was epic,” stated Mills. “It is an iconic advertisement.”

The Selfmade SoCal vehicle club of Mills. He asserts that during the Snoop sequences, he operated the vehicle on a trailer platform.